Imagine you could enter the conversation happening in your prospect’s mind, and answer all their questions and solve their problems.
Writing like this allows you to engage your target audience in a powerful way that results in clicks, opt-ins and conversions.
People don’t buy features, but benefits. Understanding the buyer psychology helps you to craft a message that resonates with the prospect.
Features, technical specifications and rational reasons to buy are only a part of the process. What is really driving us, are the emotional desires to attain a specific feeling. Your product is solving a problem, and the outcome is a positive emotion.
Focusing on that positive outcome influences the prospect to take action.
As an art of influence, copywriting has evolved to mean any marketing messsage that has a specific purpose and intended outcome.
Sales letters are rare nowadays, but video scripts, email sequences, landing pages, product descriptions, content marketing, and so on!
Almost everything how a brand communicates with the audience has to do with copywriting.
If the content does move people, the message fails to evoke any emotion in the users. This can be turned around by really understanding who the dream client is, what he is thinking, and how to communicate a message where he feels understood.
If you want to amplify your message and get heard on social media, I can aid you in writing marketing material that has a punch.
You might think that the principles of copywriting might not work for your target audience. Let me kindly prove you wrong.
Contact me for more information.
Search engine optimization is an integral part of most marketing messages we want to put out there. YouTube video description, meta data on a web page, the right sub-headlines on your landing page; all help us to get more organic traffic by better ranking in search engines.
Effective SEO that gets more clients requires keyword traffic research, competition research, and finding break-out trends. With a good SEO strategy, your website traffic could double in a month.
€199 up to 400 words
€299 up to 800 words
€499 up to 2K words
Turn your content into engaging stories that move people to take action.
Send me a message using the form or connect via email or WhatsApp.